
Below shows the top 3 reasons why people tend to keep promotional items given to them:
1 - Usefulness (89%)
2 - Memories
3 - Value of the item
And here are the top 10 items people keep on their desk:
1 - Pens
2 - Calendars
3 - Mousemat
4 - Post-it Notes
5 - Mug
6 - Pencils
7 - Desk Pad
8 - Calculator
9 - Diary
10 - Notebook
From the list above, these are basic items that most people would keep on their desk, these are good items that will always be used. However these are popular items and so design of the branding on the items is key to ensure that your item stands out from the crowd and ensure that yours will remain on your customers desk!
The items above are great staple promotional items, although with so many different products available on the market that can be branded, it often pays to be a little more daring when choosing an item to promote your business, perhaps choose something to get tongues wagging, create an interest in a product branded with your details and this is guaranteed to get people talking about your company.
For ideas of practical, or weird and wonderful promotional merchandise, call our sales team on 01276 600707 who will be happy to help.
(National survey carried by Source-e, April 2007)
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